Seattle’s Best Looks for Franchise Chains

Blue MauMau reports that Seattle’s Best Coffee unveiled a new logo and brand strategy on May 11 in an effort to reinvent itself. Part of Starbucks Corporation (NASDAQ: SBUX), the company wants to explode its brand onto … [Read more...]

Breakfast Wars: Burger King turns to Starbucks’ Seattle’s Best coffee

Ashley M. Heher of the  Associated Press reports at USA Today that Burger King(BKC) plans to launch a massive new coffee line as it tries to overhaul its breakfast menu and boost its slumping business. The nation's No. … [Read more...]

Seattle’s Best Coffee Continues to Accelerate Growth with New Franchisees

Seattle’s Best Coffee has seen accelerated growth of its franchise base signing an additional 10 new franchisees. These new franchisees, which plan to open cafes in several states including Calif., Ill., Texas and … [Read more...]