Janet Sparks reports at BlueMauMau that the National Franchisee Association, representing over 90 percent of all Burger King franchisees in the US, has settled two class action lawsuits with franchisor Burger King Corp. … [Read more...]
BK to Switch out $1 Double Cheeseburger after Franchisee Pushback
February 18, 2010 By Leave a Comment
Ron Ruggless of Nation's Restaurant News reports that after encountering fierce pushback from franchisees over its $1 double cheeseburger promotion, Burger King said it would raise the item's price and introduce a new … [Read more...]
Breakfast Wars: Burger King turns to Starbucks’ Seattle’s Best coffee
February 17, 2010 By 1 Comment
Ashley M. Heher of the Associated Press reports at USA Today that Burger King(BKC) plans to launch a massive new coffee line as it tries to overhaul its breakfast menu and boost its slumping business. The nation's No. … [Read more...]
Burger King, Franchisees Clash Over $1 Burger Deal
February 6, 2010 By Leave a Comment
Numbers tell a different story of whether a Burger King's burger promotion helped boost profits. Franchisees say the promotion doesn't drive enough sales to offset cost. Elaine Walker in the Miami Herald writes the … [Read more...]
Burger King Franchisees Can’t Have It Their Way
January 24, 2010 By 1 Comment
Burger King wants its franchisees to sell the double cheeseburger for no more than $1, which is in line with other items on the restaurant chain's "Value Menu." But the company's franchisees claim that at that price, … [Read more...]
Franchisees Exert Pressure on Burger King Board
November 29, 2009 By 1 Comment
The fight between Burger King franchisees and corporate management continues to escalate. Franchisees want the board of directors to intervene. Elaine Walker reports in the Miami Herald that Burger King's franchisees … [Read more...]
Largest BK Franchisee Staying Loyal to the King
November 28, 2009 By 1 Comment
The Buffalo News Business Today reports that the Syracuse-based company that is the largest single owner of Burger King franchises is standing by the chain’s promotion of a cut-rate double cheeseburger, and is not … [Read more...]
Burger King’s $1 Double Cheeseburger Upsets Franchisees
November 15, 2009 By 1 Comment
The Atlanta Journal-Constitution reports that Burger King Corp. has aggressively pushed its $1 double cheeseburger to attract price-conscious consumers, but the chain’s franchisees say the value pricing is costing … [Read more...]
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